Keurig, the company we all know and love for their single-serve beverage brewing system, recently unveiled their new flagship store in the Burlington, Massachusetts Mall. This location allows the brand to interact with its customers in an immersive way. Thanks to Shawmut, a New York-based construction management firm, Keurig's retail space feels like a high-end boutique, inviting patrons to interact with new products and accessories. The best perk of all? Shoppers are offered the unique experience of building their own Keurig packs and can choose from nearly 200 flavor varieties.
Keurig features several clusters of hand-crafted retail pendant lights in Amber glass. Along the counter, Stamen, Pod, and Stargazer pendants hang from varying drop lengths to create a playful display. The pendants draw the customer's attention to the products on display while also visually guiding them through the store.
Modern Retail Lighting Project Details
Project Name Keurig
Location Burlington Mall, Massachusetts
Design + Construction Shawmut
Consultant A/E/C Solutions