ALR – Welcome to the Family

Niche+ Associated Lighting Representatives (ALR)

 

In a momentous collaboration that promises to redefine lighting design, Niche, an esteemed creator of handmade glass pendants, joins forces with Associated Lighting Representatives (ALR). This exciting partnership marks a pivotal step in delivering unparalleled lighting solutions to customers across various industries. With Niche's commitment to artisanal craftsmanship and ALR's expertise in lighting representation, this dynamic duo revolutionizes how we illuminate our spaces.

 

At the heart of this partnership lies the incorporation of Ketra products, renowned for their innovative lighting technology and superior quality. By integrating Ketra's cutting-edge solutions, including the Ketra-Ready Collection, Niche and ALR empower customers with enhanced customization and control over their lighting environments. From residential spaces to commercial projects, the seamless integration of Ketra products ensures optimal performance and versatility, setting a new standard for lighting excellence.

 

 

Explore Niche's Ketra-Ready Line

 

 

Jeremy Quote

ALR IS THRILLED TO PARTNER WITH NICHE MODERN; NICHE’S TIMELESS DESIGNS AND “MADE, NOT MANUFACTURED” ETHOS RESONATE WITH OUR SPECIFIERS, WHILE THEIR KETRA-READY COLLECTION IS A PERFECT FIT FOR OUR DEALER BASE. WE WELCOME NICHE TO OUR LINE CARD AND LOOK FORWARD TO GROWING TOGETHER."

 

ALR-Lindsay Wicks

 

   LINDSAY WICKS

     ALR • MARKETING COMMUNICATIONS

 

Both Niche and ALR bring a wealth of experience and expertise. Niche's handcrafted glass pendants, known for their exquisite design and meticulous attention to detail, have earned a reputation for elevating interiors with their timeless elegance. ALR, on the other hand, includes a robust network of industry professionals and a deep understanding of lighting trends and technologies, making them a trusted partner in the world of lighting representation.

 

 

Jeremy Quote

NICHE IS EXCITED TO BE WORKING WITH ALR‘S BEST-IN-CLASS SALES TEAM, WHO SPECIALIZE IN COMBINING THE BEST IN AUDIO, VIDEO, HOME AUTOMATION CONTROL, AND HIGH-END DAYLIGHT-FOCUSED LIGHTING. THEIR TEAM IS WELL POSITIONED TO GUIDE CUSTOMERS TO COMBINE ALL OF THESE CRITICAL TECHNOLOGIES TO PROVIDE THE MOST SEAMLESS HIGH-END RESIDENTIAL ENVIRONMENT POSSIBLE."

Jeremy Pyles Niche Founder

 

JEREMY PYLES

NICHE • CREATIVE DIRECTOR • FOUNDER

 

 

 

Niche Handmade Glass Light + Associated Lighting Representatives (ALR)

 

This partnership represents an exciting opportunity to access a curated selection of lighting solutions that marry beauty with functionality. Whether designing a bespoke lighting scheme for a luxury residence or outfitting a commercial space with cutting-edge fixtures, Niche and ALR offer unparalleled expertise and support every step of the way. With Ketra's advanced lighting technology, customers can expect superior performance, energy efficiency, and customization options tailored to their unique needs.

 

Looking ahead, the future of lighting is bright with possibility. As Niche and ALR join forces to push the boundaries of innovation, customers can look forward to a new era of lighting design that combines artistry, technology, and sustainability. Together, they are poised to illuminate the path forward, setting a new standard of excellence in the ever-evolving landscape of lighting.

 

 

Lutron + Ketra + ALR + NICHE Partner Logo Banner

 

 

Informational Links

ALR Official Website

Lutron Official Website

Ketra Ketra Joins Lutron

Ketra Official Website

Niche Ketra-Ready Collection

Niche Sales Rep By Location


 

 


 

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